A timeless accessory, hats can instantly elevate any outfit. Three styles of hats are dominating this season’s fashion trends.
These hats can be worn in many styles, from the traditional fedora to the modern dad hat.
This article will discuss three key trends in hat-wearing that businesses need to know. Read below to learn how you can capture these trends and remain relevant in today’s market.
Table Of Contents A global overview of the hat market
3 most popular hat trends
Keep up with the latest hat trends
A global overview of the hat market
Recent years have seen a substantial increase in the demand for hats, due to both an increase in hat-wearing styles worldwide and changes in global climate.
Market projections predict that the global market for hats will grow at 6.53% over the next five year.
This growth has been aided by the ease and convenience of buying hats online, as well as the influence of trendetters on social media platforms such Instagram.
Europe and Asia-Pacific were the top two markets for hats in 2021. Asia-Pacific saw the fastest growth, while Europe accounted for the largest portion of the market’s revenue. This demand is being met by brands that offer a greater range of products and designs to meet consumers’ needs and wants.
Three popular hat styles
The hat is a fashion trend that has been around for a while. The most popular styles of cap today include sports caps, dad hats and personalized headwear. We’ll be covering each style further below.
1. Dad hats
Thanks to baseball players, dad hats were a popular headwear style in the 1970s. Because they were worn by middle-aged men and families with children, they are known as “dad hats”.
These hats became very popular in the 90s thanks to the numerous famous rappers who wore them. They slowly lost their popularity as the 2000s arrived, but celebrities like Kanye West and President Obama made dad hats popular again in 2016.
As fashionable and comfortable accessories, these caps are loved by all ages and genders.
The breathable material is able to withstand almost any weather conditions and allows for a casual, laid-back appearance.
There are many styles of dad hats to choose from
Retro is a style that is very popular in every fashion trend. Consider distressed dad caps that have a vintage, worn-in look thanks to intentional fraying, holes and discoloration. These hats are popular with streetwear-inspired, edgy people.
Embroidered dad caps with logos or designs on the front are highly sought-after by brands, sports teams, and businesses. Patterned caps with stripes or polka dots and camo are worth looking into. They add a splash of color to any outfit.
Solid-color dad hats, while they might seem a little too traditional, are another option. They can be purchased in plain colors such as black, navy, gray, or white. These are great for everyday wear as they can match any outfit and can also be worn formal or casually.
2. Caps for sports
Sports caps are a popular choice for athletes and fitness enthusiasts. They protect the eyes from the sunlight, shade the face, and keep sweat away.
These hats have been specially made with breathable fabrics that are moisture-wicking to keep your head dry and cool during intense physical activity.
You can also get them in visors and baseball caps. This makes them versatile accessories that you can use for any type of workout.
Many sports hats have reflective details, which provide extra visibility for athletes and runners who are training in low light conditions.
Sports hats are a must-have accessory for those who want to improve their exercise routine and protect themselves from the elements.
Add sports caps to your collection
Customers looking for a touch of luxury can choose suede baseball caps. You might also want to consider trucker caps, which are hats that have a mesh back with a curved crown. They are very popular among those who like to keep cool in hot weather.
You can also add lightweight running caps and sunvisors to your collection. Make sure they are made from breathable materials. Customers looking for moisture-absorbing caps should also consider performance caps.
Although they are not very common, bucket cap can be used as a running cap. They provide greater sun protection than traditional baseball caps, making them a good choice for people who spend much time outside.
3. Custom hats
Custom caps are customizable through screen printing, embroidery, and other methods. These caps are a popular choice for personal and promotional gifts as well as personal use.
The freedom to customize caps is an important factor in driving purchase intent, as self-expression has become a more popular theme. When worn by employees, they can increase brand exposure.
You can find custom hats in many styles including baseball caps, personalized father hats and trucker hats . They can be personalized with multiple techniques such as printing or embroidery.
Keep up-to-date with the latest hat trends
Fashion businesses can benefit from staying current on the latest trends in hats.
Positioning your brand as fashionable and on-trend will help you stay ahead of the rest and appeal to fashion-conscious consumers. You can ensure that your business is relevant and thrives in today’s fashion market by keeping an eye out for emerging Hat trends.
