Skiing is a high-tech sport that offers businesses a lot of profit-making potential. Skiers need everything, from windproof jackets to ski outdoor masks.
Ski masks don’t have to be used only for skiing. These masks look great in many other activities, and can also be used during the summer. These are five outdoor ski mask trends for 2023.
Table Of Contents A look at the market for ski equipment and gear
Ski masks: 5 key trends to keep warm in the winter
Bottom line
A market overview of ski equipment and other gear
The global ski equipment market grew to US $1.4 billion in 2018. Experts predict that the industry will continue to grow at a steady compound annual rate (CAGR of 2.7%) from 2019 to 2025, and reach US $1.64 trillion by 2025.
The growing number of skiers is a key factor in the growth of the global market. This market is also supported by government grants. In addition to driving demand for ski equipment, the expanding tourism industry encourages consumers to take part in snow activities.
While clothing was the dominant market in 2018, experts predict that the CAGR for headgear will be 3.3%. The dominant position held by men is also strong, accounting for 42% of total revenue in 2018.
Female segment was successful as it earned over US $478.8 millions in 2018. The region was led by North America, which accounted for 42% of 2018 revenue. Experts expect Asia-Pacific will close the gap in the future at a 3.4% CAGR.
5 Key Trends for the Colder Months: Ski Masks
1. Solid-front balaclava
The solid-front balaclava is a balaclava that provides a strong frontal area, which secures the nose and mouth. The mask’s body is made of the same fabric as the nose and mouth, but it’s easy for people to identify the different areas.
Solid-front balaclavas also use thicker materials such as cloth or plastic to create amazing designs. This is not all. These outdoor ski masks offer many benefits that consumers will not be disappointed. The mask protects the entire face from injuries, including the soft nose and mouth.
The solid-front balaclava feels and looks better. The entire piece could be made from cloth. This could result in material getting into the mouth of the consumer. These situations can be irritating and disrupt mobility and agility.
These units have amazing meshwork details and holes that prevent fogging and improve mask breathability. These balaclavas with solid fronts can be worn by both men and women and are ideal for advanced skiing and competitions.
These ski masks are a great choice for those who don’t like the idea of folding cloth and putting it in their mouths. These masks are also great for people who can’t bear fogging.
2. Ski masks with hooded design
Hooded Balaclavas have become very common. The hood covers the head and provides excellent cold protection. When skiing, consumers can easily slip one underneath their helmets.
Wearers can opt for lighter, warmer versions of the helmet instead. Ski helmets that are too big would be uncomfortable to wear if they had hooded ski masks. Therefore, sellers should ensure that they stock up sleeker model.
Some models come with neckwarmers, which provide extra warmth and cover the nose and mouths. When it’s cold outside, consumers can put neckwarmer-hooded ski masks down.
They can be layered with clothing to make them more fashionable. Ski masks with hoods are great for those who need to be protected from the cold. This piece is also popular with customers who don’t need helmets.
3. Windproof designs
These windproof ski masks can be used in extreme winds. These masks fit snugly on the head and face of the wearer, keeping wind from entering the facemask. For a tighter fit, some variants come with elastic linings.
The mask’s material also determines whether it can be worn in extreme cold or hot weather. Windproof designs made of hot weather-friendly materials, for example, will provide protection from the heat winds.
The windproof balaclavas are great for skiing, off-roading and casual wear, regardless of the weather conditions. These units will be a hit with those who enjoy off-road racing and skiing in windy areas.
These items can be made water-resistant by adding the right fabric. They won’t make you waterproof but they will allow you to cover yourself if necessary. These units can also be made dustproof with the appropriate fabric.
4. Heated balaclava
There are many technological advancements that allow consumers to wear whatever they like when skiing. This is evident in the heated balaclava. Businesses now have the option to purchase battery-operated balclavas that mimic an electric blanket’s warmth.
These advanced ski masks can be adjusted by the user via the temperature and on-off controls. No matter what material or heating capacity, heated balaclavas will generate enough heat.
These high-tech balaclavas must be worn according to the weather conditions. On trips to areas with colder temperatures, they may use heated balaclavas. Skiers who travel often will find these masks useful.
Heated balaclavas, despite their name, are breathable. Some models may be equipped with slight mesh features, making them ideal for cold weather.
5. Half-balaclava
Helmets can be a useful addition to any skier’s kit. Helmets can be used to protect the head from falling and add style. Some consumers may prefer hoodless balaclavas.
Half-balaclavas cover the only part of the helmet that covers the nose and the below. They provide more space for perfect helmet fit and will eliminate the need to adjust the balaclava every now and again.
While they do not have head support to hold them in place, half balaclavas are fitted with Velcro or snap closures for a perfect fit. Some variants also come with ear covers that fit over the ears to prevent the ski mask from moving while you are active.
Half balaclavas are popular with those who love helmets and protective gear. Sometimes they can double as neck gaiters.
Bottom line
Ski masks have become a popular item that transcends the sport of skiing and has even made a name for themselves in fashion. You can choose from full-head or half-face balaclavas.
There are many options for ski outdoor masks, but this article focuses on five that have enough potential to be a major player in the market by 2023. Businesses must use solid-front balaclavas and hooded ski helmets, windproof balaclavas and heated balaclavas in order to be competitive.